EXF ORIGINAL
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MONSTER FILM SCREEN TEST
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THE EVERYDAY TACTICIAN
WE PARTNERED WITH XBOX + MCCANN LONDON, TO CREATE A BRANDED NARRATIVE ENTERTAINMENT SERIES, WHICH BECAME ONE OF THE MOST AWARDED IDEAS GLOBALLY IN 2024
YOUR GUIDE TO THE WORLD
Exodus Travels — Your Guide to the World. We partnered with Exodus Travels to capture the spirit of modern adventure—real journeys, real people, far from the curated gloss of traditional travel ads. Shot across remote, untamed landscapes, the campaign blended documentary storytelling with elevated craft, creating a suite of film and stills designed to inspire a new generation of conscious explorers. Built for multi-channel rollout, the work positioned Exodus not just as a travel company, but as a gateway to meaningful, experience-led discovery.
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